For the 9th edition of UVNT Art Fair, Mahou returns as one of the great allies of the fair, through the already iconic Espacio Mahou, a place of confluence and meeting that will host the UVNT Mahou Talks. With this initiative, Mahou once again demonstrates its commitment to contemporary art, connecting artists and the public, and supporting hundreds of five-star experiences related to art and culture.
This year, the space will be run by the architecture and design studio ENORME Studio, led by Rocío Pina and Carmelo Rodríguez in Madrid, which stands out for its radical approach to architecture, the city and its citizens. With this initiative, Mahou once again demonstrates its commitment to contemporary art, connecting artists and audiences, and supporting hundreds of five-star experiences related to art and culture.
About ‘La barra casi infinita’ (The Almost Infinite Bar)
This year they will present the project ‘La barra casi infinita’ at Espacio Mahou. The concept is born from the heart of Madrid, the city that never sleeps, something that reflects the unique essence of its people and culture: the bar. It is a meeting place, a place of shared stories, of laughter and friendships forged between sips. A bar, almost infinite, where Mahou becomes a privileged witness. This evokes the idea of a bar that never ends, a place without borders where the atmosphere is always full, where conversations flow as easily as the beer.
‘La barra casi infinita’ symbolises the permanence of the Madrid tradition of socialising in the bar, a space of communion where generations intertwine and where everyone, locals and visitors alike, feel part of something greater. It is not just a physical place, but an experience that extends beyond the walls of the bar, a concept that has the capacity to extend in time, in memory and in shared emotion.